natural bug killers
Starting right with some killer branding
Overview
A small pest-control startup with a big personality.
our output
We helped name and build the Natural Bug Killers brand — a clever play on the cult film Natural Born Killers that instantly gave this small pest-control company a bold personality. From name to narrative, we crafted a visual identity that felt confident, a little irreverent, and completely unforgettable. The system extended into custom illustration, print collateral, and character-driven storytelling that turned an everyday service into a memorable neighborhood brand.
key work highlights
Brand Design
The goal was simple: make people smile before they open the door. We created a friendly, illustrated character that feels part-mascot, part-hero—a modern nod to vintage comic posters.
Illustration
We brought the story to life through hand-drawn illustration. Each sketch captured personality and humor without losing professionalism. From early pencil lines to polished vector, the artwork evolved into a visual anchor that defines the entire brand.
Collateral
The new NBK brand wasn’t made to just sit on a screen—it was built to be seen in the neighborhood. We extended the visual system into bold, everyday print pieces that work as hard as the team behind them.
Business Cards
Clean and simple.
Door Hangers
Simplicity that drove business.
